The Race is on! Delivering standout customer experiences in a changing world

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We hope you enjoyed it and left with a greater understanding of how to connect with customers across various experience touchpoints.

Unlock how to deliver standout customer experiences in 2026 and beyond, or get in contact with the Kantar team.

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Delivering standout customer experiences

5 points for brands to consider

1

Offer inspiration and discovery. Think enjoying browsing, not just buying.

2

Speed in turning social trends into physical products boosts relevance.

3

Deliver experiences that intuitively meet current needs and suggest future interests.

4

Foster connections that transform occasional buyers into devoted followers.

5

Ensure you're maintaining visibility where demand arises.